I thought I’d walk you through a consultation at the studio…
Let’s say Jen calls the studio and wants the best possible portrait for that someone special. We schedule a consultation, and ask her to bring a few fashion magazines with pages marked to show me her idea of what she wants to portray. I also ask the client to come with minimal makeup. As an artist, I view people as my canvas. I want to see what I have to work with without someone’s interpretation.
We sit down, and the client shows me the pictures from the fashion magazine. This gives me an idea as to their taste, style and personality. I note the client’s hair color, length, texture, eye color, facial shape, body shape, etc. These are all things that will work into the final product.
Next, I present my ideas based on their preferences. We might talk about props, sets, colors, clothing and more. By the end of our discussion, I will prepare a list of what the client should bring, and how they should prepare for the session. The client goes away excited and with a list of what they need to do for the shoot.
On the day of the shoot, a client normally shows up with a garment bag of hang-up clothes, and a suitcase full of accessories and shoes. We lay them all out while the client does a show-and-tell of what she’s brought to the shoot. I too have a few items pulled from our studio wardrobe.
Then, thinking the entire time of a logical progression, I make my recommendation as to the first outfit. I leave the client to change clothes while I go set up the studio for the first set.
As the shoot progresses, themes may change, wardrobe changes will be made, and we will eventually end up with wonderful images. All of this will come together because of the consultation.
At the end of the day, it is money well spent. The consultation before the shoot has paid off, and everyone is happy with the resulting photographs.